Can Anyone Explain to Me the Point of the Victoria’s Secret Fantasy Bra?

Candice Swanepoel is the latest Victoria's Secret Angel to strut the Fantasy Bra down the runway -- but does the whole idea of the Fantasy Bra baffle anyone else?

Candice Swanepoel VS Fantasy Bra 2013

And the Victoria’s Secret Angel chosen to wear this year’s Fantasy Bra during the VS Fashion Show is… Candice Swanepoel!

One of the most expensive Fantasy Bras ever made, this year’s creation boasts over 4,2000 precious gems in the form of rubies, diamonds, and yellow sapphires. They’re set in 18 carat gold and frame a ginormous 52-carat ruby hanging from the center; all in all, it’s worth a whopping $10 million. I suppose there’s a reason it’s being called the Royal Fantasy Bra.

Candice joins a long line of top models to have walked the Fantasy Bra down the runway since its first appearance in 1996; among them have been Tyra Banks, Heidi Klum, Gisele Bundchen, and Claudia Schiffer. But here’s the thing: For the life of me, I just cannot figure out why it’s such a big deal—or even why it exists in the first place.

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Don’t get me wrong; I like pretty things as much as the next gal. But the Fantasy Bra just seems like the ultimate representation of excess to me—and that’s not necessarily a good thing. The $15 million Red Hot Fantasy Bra worn by Gisele in 2000 holds the Guinness World Record for Most Expensive Item of Lingerie Ever Created, but seriously: Who on earth needs a bra dripping with $15 million worth of jewels? Unless they’re doing something magnificent in terms of support for your breasts (unlikely), there’s just no reason for it.

Furthermore, although the Fantasy Bra is presented every year as the “ultimate holiday gift,” it’s never purchased. That’s right: Not one of the seventeen jeweled creations has ever sold (although apparently the 42-carat Harry Winston diamond featured on the 2004 Heavenly “70” Fantasy Bra worn by Tyra did eventually find a buyer). As a result of the lack of sales, the bras are dismantled after the holiday season every year, so at least there’s that; but still. That just means that these absurdly expensive pieces of lingerie are essentially disposable, which makes the whole thing even weirder.

Is it just me? Or is anyone else sort of baffled by the Fantasy Bra? If you love it, can you explain it to me? Sound off in the comments; inquiring minds want to know!

Lucia Peters is BettyConfidential’s senior editor.

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