How to Get a Makeover for Free (Or Nearly!)

Need a free boost? Get a makeover at the makeup counter
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How to Get a Makeover for Free
(Or Nearly!)

Need a free boost? Get a makeover at the makeup counter

-Lois Joy Johnson

free makeover

Walk into any department store and you’re swamped by well-meaning but ballsy beauty advisors luring you with irresistible come-ons. I am still a total sucker for “love your bag / dress / sunglasses/ hair color” despite an advanced degree in customer resistance. Fall is a particularly seductive time to browse the beauty bars. You’re desperate for something new and figure a little makeup and skincare is cheaper than taking the escalator to the floors where you can do some serious damage. What’s key is to not feel obligated to BUY ! This is, however, an excellent time to use the department store as a virtual beauty school to learn some new tricks and experiment.

Here are 7 beauty secrets to makeup counter makeovers.

1. Do your homework online.

Dump out your makeup bag and decide what seriously needs an update. Then scroll through your favorite makeup brands online for news in textures and colors. Make a list of what you want to try. Should you upgrade your mattes to shimmery shadows? Switch to metallic gel liner instead of pencils? Try wearing a real lipstick instead of pinky gloss?

2. Smile at but ignore the beauty pimps patrolling the aisles. Instead, stroll straight over to a brand that’s “you.”

This saves time, tears and remorse when you get home or back to work with a face full of makeup you hate. No clue what “you” is anymore? Want polished neutrals? Try Bobbi Brown or Laura Mercier. Trendy runway colors? Head for M.A.C., Chanel or Dior. Love a sun-kissed look? Straight to Giorgio Armani or Guerlain.

3. Go mornings when the store has just opened and traffic is minimal.

The advisors are just gearing up and will be eager to use you for demos to attract other customers.

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0 thoughts on “How to Get a Makeover for Free (Or Nearly!)

  1. You are not obligated to buy anything. That is their ultimate goal, but you don’t have to. Last year for my mom’s 50th birthday we took her shopping and we where at Macy’s and at every make up station there were people having their make up done. We asked around to see what it cost to have my mom’s make up done and there was only one station that you had to pay or buy anything to have it done. My mom had her make up done and there was no pressure to buy anything because we told them we wanted to do it for her because it was her birthday. So, letting them know ahead of time that you’re not looking to buy anything helps so that they don’t pressure you to buy something.

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