How to Wear Red

Tips for how to wear red, gracefully.

Style+Beauty Editor

The Power of Red

Friday is National Wear Red Day for heart-disease awareness–here’s how to choose the right hue for you

-Lois Joy Johnson

Christina HendricksWearing red is not typical for me, so when I do, you know something’s up. Women wear red when they want to be noticed, when they want to look confidant and powerful, or when they want to just … show off.

At the recent SAG Awards Eva Longoria, Christina Hendricks (Mad Men) and Jane Krakowski wore red gowns to punctuate their entrances on the Red Carpet, and it worked with the paparazzi. First Lady Michelle Obama wore a fabulous figure-hugging red knit dress by Narciso Rodriguez at the Town Hall Presidential Debate back in October and another red clinger on her pre-inaugural White House visit.

Jane KrakowskiFinding the right red for you is really not tricky, so don’t believe anyone who says you can’t wear it. The key is to keep the color heartbeat intense and not stray into those murky or rusty reds. Clear true reds work for almost everyone. Blue-reds and berry reds brighten those with cool, fair, olive or deep brown to black skin tones. Hot orangey tomato reds are fun and trendier but work best for women with warm skin tones, some red in their hair and/or blue or green eyes.

Red LipstickSometimes a red lipstick or a blast of red on your nails is enough to get you going. Some of my favorite red indulgences to get you started for February 6 National Wear Red Day and Valentine’s Day: Nars Lipstick in Manhunt, Clinique High Impact Lip Colour SPF 15 in Red-Y to Wear, Benefit Silky-Finish Lipstick in Frenched and Laura Mercier Lip Colour Crème in Romance and Essie Love Beverly Hills polish infused with 24 K gold.

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