A Star for Your Lashes
-The Betty Editors
|This post is sponsored by Shiseido.|
What do you fear during your eye makeup routine? Wimpy, stubby, or clumpy spider-leg lashes. What do you desperately crave from your mascara? Volume, length, and separation.
We’ll tell you a secret: This trifecta of flawless lashes is no longer an enigma.
Perfect Mascara Full Definition is the new, smudge-proof mascara from Shiseido that captures, lengthens, separates, and defines every lash with a lustrous finish.
The Perfect Mascara Full Definition formula gets a boost from the star-shaped enfolding fibers of the dual-coating brush. “The fibers adhere firmly to lashes – even short and fine lashes – guiding them all to point in the same direction, while lengthening, thickening, and creating an even look with no clumping,” says Dick Page, Shiseido’s makeup artistic director.
This means your lovely lashes stay beautifully separated, even if you apply several coats of mascara (and who can stop at just one coat?). The brush tip reaches those pesky lashes at the inner and outer corners of your eyes, coating while separating. The middle and bottom of the Perfect Mascara Full Definition brush is crimped to pick up and apply a generous amount of mascara to your lashes.
Bonus: Perfect Mascara Full Definition lasts all day and is, wait for it, easily removed with warm water. You are too beautiful to let your lashes clump, fade, or smudge. Visit Shiseido.com now and enrich your makeup routine with Shiseido Perfect Mascara Full Definition in black or brown.