Stay True to Your Roots
Color-specific hair care is the way to go
Whether your hair color is natural or courtesy of the salon (or drugstore), a few small steps can help prolong the life of your color, and keep it looking its best. But did you know that different hues have different needs? Here’s your guide to what can go wrong with each color, and how to prevent it from happening in the first place.
Blondes may have more fun, but not when it comes to maintaining their color. Even those who are lucky enough to be naturally blonde have to take care of their hair by protecting it from the sun and minimizing exposure to harsh chemicals like chlorine.
Natural: Stands of naturally blonde hair are the thinnest strands of any color, making it especially fine and prone to thinning or loss. Due to its thinness, try to avoid heavy styling products in favor of those that add volume. One to try: Ookisa Instant Volumizing Souffle; $27.95, ookisa.com
Colored: Over-processing can lead to dry, brittle stands that lack shine and bounce. It’s important to treat colored blonde hair with moisture-packed products designed specifically for lighter shades. Also look for a formula that contains chamomile, an herb has long been used to enhance highlights. One to try: Klorane Golden Highlights Conditioner Cream; $14, beauty.com
Less than four percent of the population has red hair, so both natural and colored scarlet strands attract attention. But similar to blondes, this standout hue requires special care.
Natural: Naturally red hair is thicker than all other colors, but this increased thickness means you have 30 percent less hair on your head. Because red hair is susceptible to sun damage, apply a UV protectant product before heading outside for long periods of time. One to try: Phyto Plage Protective Beach Spray; $22, beauty.com
Colored: Red dye fades the fastest of any color, so you definitely need to use products designed for color-treated hair, and if you can get your hands on shampoo and conditioner formulated specifically for reds, you’re even better off. One to try: John Frieda Radiant Red Color Captivating Daily Shampoo; $6.59, drugstore.com