Are You Ready for an “Ultrasound Jesus” Ad?
Pro- and anti-abortionists disagree about its meaning.
An ad showing Jesus in the womb, with a halo, is attracting some controversy because of its possible anti-abortion message.
The ad, produced by an association of Protestant churches in England, including the Church of England and the Anglican and Methodist churches, is set to run from Dec. 6 to 20 (the Catholic church is not part of the group) and is officially called the “Baby-Scan Jesus Ad.” In it, a fetus floats in the womb, with a halo just above its head. “Christmas starts with Christ,” the ad says.
The National Secular Society, a group that protests all ties between church and state, said the ad is not exclusively religious, but has an earthly message as well. Terry Sanderson, director of the NSS, told the British newspaper Guardian that the ad “gives the impression that it was politically motivated, that they are trying to put across some sort of subliminal message. The image is too specifically associated with pro-lifers to be seen in a benign context.”
But John Smeaton, of the Society of the Protection of the Unborn Child, said that the ad will be “a wonderful help in changing people’s minds on the abortion issue.”
ChurchAds.net, the agency that produced the ad, seemed to take a position somewhere between the two sides, saying it was trying to place the birth of Christ “in an ultra-contemporary context.” The ad, to be placed on bus shelters, will be seen by an estimated 40 million people. (Guardian)
Jane Farrell is a senior editor at BettyConfidential.