Christina Hendricks Is the Face of London Fog
The curvaceous beauty oozed sex appeal in the ad campaign!
Let’s face it, raincoats, while necessary, aren’t the most sexiest item to own. Not anymore! Mad Men’s Christina Hendricks has just finished shooting an ad campaign for London Fog and oh my, the way she wears a raincoat makes you re-think the entire idea of staying dry! Christina was recently named “Best-Looking Woman In America” by Esquire magazine.
Starting in October, you’ll see ads of Christina in London Fog in magazines, billboards and online.
“London Fog is a classic brand, which I love,” says Christina. ” It also ties in to Mad Men, we used London Fog in the show and this was a nice way to tie everything together. The trench is such an iconic shape for men and women. It works for anyone – it worked in the 1960s and it works now.”
When the ads come out in October, they’ll be in black and white. If you watch the below video, you can catch the action of the photoshoot in glorious color.
PJ Gach is the Senior Editor: Style + Beauty at BettyConfidential.