Soma Wants To Give Your Bra to Charity

The initiative to donate to women in need continues!

Soma Wants To Give Your Bra to Charity

The initiative to donate to women in need continues!

-Brooke Sager

Soma Bra

Back in July, Soma Intimates hosted a nationwide bra drive to collect bras for women in need. The success was overwhelming—over 28,000 gently worn bras were collected at 100 Soma boutiques! All bras were donated to women at local shelters and breast cancer support groups.

Inspired by everyone’s generosity, Soma will continue the project starting in January 2011. So if you didn’t get to donate before, now’s your chance. Give just one bra or clean out your drawer. You’ll help another woman feel beautiful inside and out. Use their online store locator to find a Soma boutique nearest you to make your donation!

Brooke Sager is BettyConfidential’s multi-talented, fabulous intern.


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